“Knowing others is intelligence; knowing yourself is true wisdom. Mastering others is strength; mastering yourself is true power.”

Client: Safesearching / Intertube Media Network

URL: www.safesearching.com

Challenge: Lin Milano, the founder of Safesearching.com, the pioneering online community of celebrity Websites, was seeking to solicit outside capital in order to expand her operations and aggressively pursue the creation of original digital entertainment programming in conjunction with the network of celebrities serviced by her business.

Solution: A compelling business plan was written to assist the client in her fund-raising efforts and to provide strategic guidance while additional project management support was utilized to troubleshoot technical issues with the Safesearching Website. Through forensic investigation, it was determined that an outside Web developer had failed to live up to its commitments and significant money was recovered on the client’s behalf. In appreciation of his work, Black Rock Consulting’s founder has been named to Intertube’s Board of Advisors.

“After nine years of working and collaborating with Jonathan Ross on numerous projects, I can say that he is a fantastic professional and a must hire. The combination of business and production skills together with solid communication and critical thinking makes him indispensable for any project.”

William Newell


Founder’s Biography

Jonathan S. Ross is the Founder and Managing Director of Black Rock Consulting, which has officially existed since 2003. He draws upon more than fifteen years of comprehensive experience in project management, creative and interactive development, marketing, and strategic planning within the Media/Entertainment and Internet/Technology industries. Jonathan has performed consulting work for a wide variety of clients, including Mosaic Capital, Tomahawk Partners, Vlaze Media Networks, Growthink, NORTHSOUTH Studios, Defcon Pictures, Celebrity Loop (formerly Safesearching.com), Scorpio Sound, Knowledge Kids Network, Knowledge Universe, Land Rover North America/Vermont Studio, Small Planet and Vermont.com. In May 2007, Jonathan was named a consulting partner at Tomahawk Partners, LLC, a strategic consultancy and business advisory firm that is pursuing global opportunities with a focus on physical, logistical, and technological infrastructure, particularly in under-developed and emerging nations.

Prior to launching his own business, Jonathan served as Director of Digital Strategy for iFUSE, an original content provider targeted at 16-24 year-olds, where he was responsible for establishing the company’s production and creative departments and overseeing the launch of the company’s Web site before transitioning to a strategic development role. Previous to iFUSE, Jonathan held the position of Project Manager/Producer at Web consultancy iXL, where he oversaw the full life cycle development of Web sites and DVD menu interfaces for such clients as Knowledge Kids Network, Rioport.com, Warner Home Video, Disney and UCLA. Earlier in his career, Jonathan also worked in creative development, production and administrative capacities for such employers as Trilogy Entertainment, New Line Cinema and The Mount Film Group, among others.

Jonathan is also an award-winning writer and has served as an Instructor of Krav Maga (Israeli self-defense) at the Krav Maga National Training Center in Los Angeles. He is currently a student and instructor-in-training of Traditional Wing Chun Kung Fu under Sifu Eric Oram, one of the highest ranking U.S. Instructors of Grandmaster William Cheung, and is also affiliated with Krav Maga Global (KMG) under the leadership of Eyal Yanilov. He earned an MFA from the University of Southern California’s School of Cinema-Television and a BA in Political Science and English from Duke University, where his regrettably prescient senior year graduate-level thesis (1992) focused on counter-insurgency operations and domestic counter-terrorism.

Jonathan and his family currently reside just outside of Los Angeles, California in the hills of the Santa Monica Mountains.