“Always do right -- this will gratify some and astonish the rest.”

Mark Twain

“Do not follow where the path may lead. Go instead where there is no path and leave a trail.”

Ralph Waldo Emerson

URL: www.mr-h2o.com

Challenge: Mr. H2O is a small business offering water treatment products and service to commercial and residential accounts. The company had inherited previously existing accounts from another entity and needed to reassure those accounts that they would receive superior service, while actively courting new clients and establishing a meaningful brand identity.

Solution: Black Rock Consulting has been retained to assist in the marketing of Mr. H2O's products and services. This includes writing copy for Web and print-based promotional materials, creation of a brand tag line, guidance with customer service communications and research to assist in the formation of a strategic and forward-looking business plan.

“I was more than satisfied with the services of Black Rock Consulting. We interviewed many qualified candidates when searching for a composer for our business plan. Jonathan's professionalism, understanding, expansive experience and client friendly attitude allowed us to entrust in him one of the most crucial elements in the launching stages of our product line here in the United States. From our first phone call to our last meeting, Jonathan guided us in the proper direction, always meeting his deadlines, always thinking about our business as if it were his own. I would highly recommend him to any of my colleagues and friends in search of constructing the perfect business plan."

Emiliano Cipriano
Executive Director
Cipriano Cosmetics, Inc.